Alert: As of April 30, USPS.com no longer supports outdated browsers. To continue access, you may need to upgrade your browser. Read more on checking your browser version

Customized Direct Mail

Business Mail Enhancements

Make your mailpiece work harder for your business. Build a custom direct mail campaign by taking advantage of extras and add-ons offered by USPS® and many third-party web sites. These programs add customization, appeal, and clear calls-to-action

Share Mail™

Share Mail uses direct mail to create social networking style word-of-mouth recommendations.

  • Use IMb technology to collect postage
  • Offer Picture Permit Indicia free of charge
  • Allow pre-payment of some or all of "share" postage

Learn More

Picture Permit Imprint Indicia

  • Incorporate your logo, brand images, or trademarks into the required permit indicia
  • Raise brand awareness and boost mailpiece visibility
  • Make good use of prime indicia area "real estate"

Learn More

Customized MarketMail® (CMM®)

  • Stand out from other mail with unique sizes, shapes, and thicknesses
  • Include die-cuts, voids, or holes
  • Track campaign responses with coupons, reply cards, and barcoded swipe cards

Learn More

Reply Mail

  • Deliver your message with a postage-paid response
  • Make your call-to-action clear
  • Include a reply envelope or postcard

Learn More

Repositionable Notes

  • Attach a message to the outside of the envelope
  • Call attention to your product, service, phone number, web site, or reply method
  • Make your mailpiece more actionable and grab attention quickly

Learn More

Match Message with Format

Whether creating your mailpiece on your own or through a third-party, picture how your message will unfold. Choose the format that will make your offer compelling. The size, shape, and layout can highlight your product or service with crisp efficiency or engaging elegance.

Postcards

  • Give your message immediate attention
  • Announce new products, services, sales, or special offers cost-effectively
  • Use them as coupons or tickets to store events

Brochures & Booklets

  • Share information visually
  • Keep members and customers up to date with newsletter format
  • Introduce new products or services or advertise special promotions

Product Samples

  • Send samples to a targeted group using your own mailing list and reach consumers nationwide
  • Get measurable results
  • Bring in new business cost-effectively
  • Increase awareness of your product

Letters

  • Tell your story persuasively
  • Give news and updates on new activities or promotions
  • Make a case for fundraisers with prose format and reply envelopes

Flyers & Self Mailers

  • Elaborate on the details of your offer
  • Display glossy images of your product or service
  • Send as a sheet with coupons