Next Generation Campaign Awards Winners & Finalists

USPS® awarded the 2020 Grand Champion and Innovative B2B Campaign Winners during the National Postal Forum virtual series in August 2020. See last year’s noteworthy campaigns below in the 2020 Next Generation Book. Also, get inspired by previous winners in the Winners Gallery, and see mailpieces that used innovative and effective technologies in the Attributes gallery.

Find out how your mailpiece can be a Next Generation Campaign.

2020 Grand Champion Award Winner

This category was reserved for campaigns with interactive Informed Delivery® ride-along content. Informed Delivery enables campaigns to generate even more consumer impressions, interactions and insights by sending consumers a daily email with a digital preview of their mail.

The 2020 Grand Champion Award Winner:

  • "Xfinity - Refer A Friend" designed and printed by Snap Creative Marketing for Comcast

For more information about Informed Delivery, email a USPS representative or visit Informed Delivery for Business Mailers.

2020 Innovative B2B Campaign Award Winner

All B2B campaigns were eligible for this category.

The 2020 Innovative B2B Campaign Award Winner:

  • "Imagination on Display" designed and printed by Opti Print and Fulfillment for Fleetwood-Fibre

Next Generation Campaign Galleries

See noteworthy campaigns from 2020 and from previous years. You have 3 options for inspiration: the 2020 Next Generation Campaign book that celebrates last year’s campaigns, a gallery of previous winners, and a gallery of mailpieces by attributes.

Contact Us

If you have questions about the contest, please contact nextgenaward@usps.gov.

Read the Next Generation Campaign Awards Terms & Conditions.