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Multi-level marketing
is a system of selling in which you sign up other people to assist
you, and they, in turn, recruit others to help them. Some entrepreneurs
have built successful companies on this concept because the main focus
of their activities is their product and product sales.
However, there
are many multi-level distributorship schemes that are nothing more
than sophisticated chain letters. They operate as a "pyramid,"
claiming participants can earn lots of money by concentrating most,
if not all, of their efforts on recruiting distributors rather than
selling a product.
The success of
a pyramid distributorship for each and every distributor depends on
continuously getting additional people to join the pyramid. However,
there is a practical limit to how many distributors can be found and
to how many product units they can sell or use.
Furthermore, you
cannot control the efforts of the individuals under you to any significant
degree. Many of them will have no real commitment to the program.
They may have been high-pressured, just like you, to become a distributor.
Fraudulent pyramid
schemes typically violate the Postal Lottery Statute (Title 18, United
States Code, Section 1302). They contain all three elements of a lottery:
prize (expectation of monetary or other gain from participation in
the pyramid); chance (the monetary return you may receive from your
participation is entirely up to chance, that is, dependent on the
efforts of those below you in the pyramid), and consideration (the
fee you pay to become a distributor). Frequently, the entrance fee
into the pyramid is very high. In many cases, the money spent for
such an entrance fee can often be considered lost the moment you pay.
To protect yourself
against falling victim to a multi-level marketing scheme, note whether
the basis of the promotion is the sale of a product at the retail
level, as opposed to an emphasis on recruiting more and more distributors
to help you increase your income.
There is no easy
way to wealth. A multi-level marketing scheme is no exception, other
than perhaps for the promoter who originates it and receives the large
fees from unsuspecting victims. If you do fall victim to a multi-level
marketing scheme, please contact your local postmaster or Postal Inspector.
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