USPS News: Philatelic Releases
FOR IMMEDIATE RELEASE
October 2, 2001
Stamp Release No. 01-059
Postal Service Unveils 'Greetings From America' Postage Stamps At Travel Industry Forum
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ATLANTA - In a move to spark renewed interest in domestic travel and to build increased pride in America, the U.S. Postal Service and the Travel Industry Association of America (TIA) today unveiled the Greetings From America postage stamps at the national TIA Marketing Forum in the Renaissance Waverly Hotel in Atlanta.
The stamps combine flora and fauna with local points of interest into collages that celebrate the unique character of each of the 50 states. The designs are reminiscent of the retro "large letter" postcards popular with tourists in the 1930s and 1940s.
"With these colorful, educational stamps, we're recalling the warm and friendly tradition of postcard and letter greetings exchanged through the mail between friends and family across the miles," said Cathy Caggiano, executive director of Stamp Services for the Postal Service.
"These stamps will also serve as a lasting reminder of the Postal Service's commitment to its role in binding the nation together through universal service at affordable rates," said Caggiano.
"We believe the Greetings From America stamps will generate tremendous pride in each state, and they will help raise awareness of our efforts to promote and facilitate increased travel to and within the United States," said William S. Norman, president and CEO, Travel Industry Association of America (TIA).
The Greetings From America stamps will be issued in April 2002, marking the first issuance of a pane of 50 stamps in 10 years. The Wildflowers pane of 50 stamps issued in 1992 continue to hold their place as the second most popular commemorative stamps of all time, behind the Elvis stamp.
The bright colors and creative designs of the Greetings From America stamps hint at the romance of travel and discovery and convey a nostalgia for all aspects of popular American culture. Text on the back of the 50-stamp pane will list each state's bird, flower, tree and capital city, as well as the date it entered the Union.
The stamps were illustrated by Lonnie Busch of Franklin, N.C. Richard Sheaff of Scottsdale, Ariz., was the art director. Busch's art was inspired by the retro "large letter" postcards that were used to advertise cities, states or tourist attractions. Bearing the legend "Greetings from," these retro postcards featured depictions of local scenes inside big letters that spelled out the name of the place or attraction. Some cities are now reproducing large letter postcards.
To see the Greetings From America stamps, go to the Postal Service Web site at www.usps.com. Click on News and Events then Philatelic News, and locate the online version of this press release. The stamps will be available in April 2002. Images of many past and future stamp issues can be found in the Collector's Corner of the Postal Store at www.usps.com/shop.
All current stamps and other philatelic products, as well as a free comprehensive catalog, are available by calling toll free 1 800 STAMP-24. In addition, a selection of current stamps and gift items are available online at the Postal Store.
The TIA Marketing Form is an annual educational forum that for 27 years has united travel industry leaders in an intensive three-day series of sessions. These sessions provide members with detailed projections related to industry segments, economic outlook, demographic changes, technological advances and the international inbound market into the U.S. This year's Forum runs through Oct. 4.
To find out more about TIA, visit their Web site at www.SeeAmerica.org. The site is one of the world's leading destinations for travel and tourism information. Also watch the site and your local post offices for a Greetings From America/SeeAmerica.org Sweepstakes coming next spring.
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STATE BIRDS, FLOWERS, TREES, CAPITALS AND STATEHOODS Following state-specific facts are on the back of the Greetings From America stamp pane: