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POSTAL SERVICE RESTRUCTURES
MAJOR FUNCTIONS
In a dramatic realignment of several of its core functions, the Postal Service has moved to position the organization to capitalize on new competitive opportunities and significantly enhance the vision of its customer outreach.
The realignment creates two new strategic focal points. The first groups all major shipping and mailing products in one division. The other, representing the voice of the customer, gives priority to the interests of business and individual mailers.
The realignment also consolidates all Intelligent Mail Barcode activities under the chief operating officer to focus on execution in the year ahead.
These decisions “may be viewed as a sea change for some,” says Postmaster General John Potter. “But these are challenging times and it’s critical that we take advantage of recent changes in federal law which give us the tools to move into the competitive environment. We are now positioned to do that.”
Also announced were several senior executive appointments.
• A corporate leader with more than 30 years of private-sector experience, Robert Bernstock is president of the newly created Shipping and Mailing Services Division. Reporting to him is a newly created position, senior vice president of Mailing Services, as well as the current vice presidents of Expedited Shipping, Ground Shipping and Sales.
• Supporting Bernstock is the new senior vice president for Mailing Services, David Shoenfeld, who formerly served as senior vice president of Worldwide Marketing for Federal Express.
• Stephen Kearney is senior vice president of Customer Relations. This group will centralize the key consumer and business customer relationships, external and internal communications, as well as integrating pricing into a single unit.
Bernstock comes to the Postal Service after holding senior corporate leadership positions with some of the best-known consumer product companies in America. He has served as president and COO of Scotts Miracle-Gro Co., senior vice president and general manager of the Dial Corp., president and CEO of Atlas Commerce and executive vice president of Campbell Soup Co.
He also was president, chief executive officer and a board member of Vlasic Foods International Inc., a former subsidiary of Campbell Soup Co. Most recently, Bernstock served as chairman and CEO of Securesheet Technologies of Downingtown, PA.
NEED HELP WITH YOUR MAILINGS?
Postal Explorer at pe.usps.com is your complete resource for mailing standards. In addition to pricing information and current Postage Statements, Postal Explorer lets you view the Domestic Mail Manual, current container labeling lists, Quick Service Guides, related publications and pricing calculators. In addition, you have access to:
• An Introduction to Mailing for Businesses and Organizations.
• Business Mail 101 — a tool for beginning or infrequent mailers.
• Standard Mail eligibility decision tree and related customer support rulings.
• Publication 417, Nonprofit Standard Mail Eligibility.
Also, click Postal Locator in the left column and you can find the location and phone number of the Business Mail Entry office and the Mailpiece Design Analyst serving your location.
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