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Bold Action Builds Business National Postal Forum in Washington, DC
Postmaster General Jack Potter told thousands of mailers attending the National Postal Forum that bold thinking and bold action by the Postal Service and its customers will keep the U.S. Mail a powerful medium that delivers value and transforms American business. Potter maintains his pledge made in 2002 that postage rates will remain stable until 2006. He also said that postal reform legislation currently pending on Capitol Hill could determine the size of future rate increases. The three-day, annual event held September 19-21 at the Washington, DC Convention Center offers the $900 billion mail industry access to postal experts and the latest mail innovations to help improve profitability, security, and efficiency. Think bold, take bold action and let's build the business together," Potter said, calling on the mailing industry to join in the effort to grow mail volume by not only making it easier to process and distribute the mail but by spreading the word about the value of mail to small- and medium-sized business owners. "The mail is about staying in touch with customers," said Potter. "It's about reaching out to new customers. It's about personalization. I N S I D E USPS NEWS & Events CMO Corner MPTQM Certified Mailers Fall and Holiday Mailing Tips Ease of Use Articles What's New in the DMM? PAGE for Major Periodicals Publications As Dr. Barcode INFO at USPS	It's about the convenience of having the message delivered to your door. It's about value," Potter said. Potter described the efforts of the Postal Service to take costs out of the system, to work with mailers in introducing technology, and streamlining the transportation and distribution networks. "We've made it easier for you to do business with us and now we are laying the groundwork for the Post Office of the 21st century," he said. He called on the mailing industry to spread the word about the "real value in the mail - the mail offers the best choice to communicate. All of us have to spread a simple message: put the U.S. Mail to work for you," said Potter.