January 2002

Taking the Mystery out of Periodicals

Additional Opportunities to Sign Up for Training Offered

Due to the overwhelming popularity of our course on Periodicals mailings, we are pleased to offer you three more opportunities to catch this great course. If you missed it the first time, then you should definitely sign up for it this time.

Did you know there are advertising limitations with Periodicals? Are you sure you are mailing at the lowest postage rate? Do you know that not understanding the characteristics and content of a publication can cost you thousands of dollars in additional postage? If your answer to any of these questions is a resounding "no" then read on.

The Postal Service has discovered that many of our customers are unfamiliar with Periodicals mailings and the different standards and the requirements to qualify for lower rates. This comprehensive course, "Content and Preparation of Periodicals Mailings," is provided in a classroom setting over a period of three full days.

You will leave with a complete understanding of how to correctly identify and define advertising in Periodicals, measure the percentages in marked copies, and learn about the application process and the preparation requirements to receive the discount in postage. Managers, supervisors, and advertising executives will all benefit from this comprehensive three-day workshop on the essentials of Periodicals mailing.

Unlike other courses and training that have only highlighted small segments of this complex industry, this essential course delivers the skills and knowledge critical to ensuring a successful Periodicals mailing, whether you are a novice or an expert.

The course is offered at both the National Center for Employee Development (NCED) in Norman, Oklahoma, and the William F. Bolger Center for Leadership Development in Potomac, Maryland.

Course dates:

• March 5-7, Norman OK
• April 8-10, Potomac MD
• June 25-27, Norman OK

Topics to be covered over the three days:

• Basic Elements and Categories of Periodicals
• Rate Eligibility
• Original Entry Application Process and Additional Entry, Reentry, or Special Rate Request
• Content and Characteristics, Measuring Advertising
• Preparation, Documentation, and Statement of Ownership

Fees (includes lodging, three meals per day, and all course materials):

• $1,050 per student at the Potomac, Maryland, location
• $850 per student at the Norman, Oklahoma, location

Why spend valuable time learning or fine-tuning these critical skills through trial and error? Get the solutions that other successful managers, supervisors, and advertising executives are using to succeed with Periodicals mailings. Remember, even if you are an expert in your field, it is constantly changing and there is always new information to be gained from attending. To enroll, please complete the registration form on the following page.

If you have any questions or need more information about the course, please call Tom Myers at 703-292-3544.

— Business Mail Acceptance

— Corporate Training and Development

Content and Preparation of Periodicals Mailing Privileges

Registration Information

You may register by mail, by fax, or by phone. You may pay by credit card or check. However, until payment is received you will appear on our "tentative" list and your reservation may be given to another student who has paid for the course. Payment must be received before the start of the class. We recommend paying for the course in advance to guarantee your reservation.

For classes at the William F. Bolger Center for Leadership Development, Potomac MD

1. Phone in your registration for the fastest service. Please call us at 202-268-7738 and one of our customer service representatives will be happy to take your enrollment.

2. Fax your registration with credit card information to 202-268-5879.

3. Mail the registration form with your payment to: ATTN: Debbie Branagan, Room 1P-650, US Postal Service, 475 L’Enfant Plaza SW, Washington DC 20260-4215.

For classes at the National Center for Employee Development, Norman OK

1. Phone in your registration for the fastest service. Please call us at 405-366-4639 and one of our customer service representatives will be happy to take your enrollment.

2. Fax your registration with credit card information to 405-366-4012.

3. Mail the registration form with your payment to: ATTN: BRJ, Business Mail Academy, US Postal Service, NCED, 2701 East Imhoff Road, Norman OK 73071-1198.

The enrollment fee includes lodging, three meals per day, and all course materials.

Please print or type —

Name: ___________________________________________________________________

Title: ___________________________________________________________________

SSN: ___________________________________________________________________

Company: _________________________________________________________________

Mailing Address: ____________________________________________________________

City: __________________________________ State: ______ ZIP+4: ______________

Email Address: ________________________________Fax Number: __________________

Telephone Number: _______________________________________Ext. _______________

Federal ID Number: __________________________________________________________

Payment Information (please pay before the seminar)

Location and dates:

William F. Bolger Academy for Leadership Development, Potomac MD ($1,050 per student)

April 8-10, 2002

National Center for Employee Development (NCED), Norman OK ($850 per student)

March 5-7, 2002

June 25-27, 2002

Confirming phone registration: # ______________

Charge to:

___ MasterCard

___ Visa

___ Discover/Bravo

___ American Express

___ Diners Club

Check enclosed (payable to US Postal Service)

Check # __________ Check Amt. __________

Card Number: ___________________________________

Expiration Date: ___________________________________

Signature: _______________________________________