| Table A5-2 Periodicals -- Type of Publication Postal Fiscal Years 1987, 2007 and 2008 (Diary Data) |
YE_A | _NAME_ | _LABEL_ | COL1 | COL2 | ||||||||
| Daily Newspaper | COUNT | Frequency Count | 3.538935 | 5.711927 | |||||||||
| Weekly Newspaper | COUNT | Frequency Count | 8.083907 | 8.063211 | |||||||||
| Other Newspaper | COUNT | Frequency Count | 2.910643 | 2.972886 | |||||||||
| Type of Publication | Percentage Received | Pieces Per Household Per Week | Weekly Magazine | COUNT | Frequency Count | 10.56773 | 10.58149 | ||||||
| Monthly Magazine | COUNT | Frequency Count | 37.07131 | 35.31302 | |||||||||
| 1987 | 2007 | 2008 | 1987 | 2007 | 2008 | Other Magazine | COUNT | Frequency Count | 7.565746 | 7.591601 | |||
| Newspapers: | Other Periodical | COUNT | Frequency Count | 2.499165 | 2.735417 | ||||||||
| Daily Newspaper | 8.5 | 3.5 | 5.7 | 0.19 | 0.05 | 0.08 | DK/RF | COUNT | Frequency Count | 3.168267 | 1.399945 | ||
| Weekly Newspaper | 13.4 | 8.1 | 8.1 | 0.30 | 0.12 | 0.11 | Daily Newspaper | COUNT | Frequency Count | 0.051599 | 0.080939 | ||
| Other Newspaper | 4.9 | 2.9 | 3.0 | 0.11 | 0.04 | 0.04 | Weekly Newspaper | COUNT | Frequency Count | 0.117867 | 0.114258 | ||
| Total Newspapers | 26.8 | 14.5 | 16.7 | 0.60 | 0.21 | 0.24 | Other Newspaper | COUNT | Frequency Count | 0.042439 | 0.042127 | ||
| Magazines: | Weekly Magazine | COUNT | Frequency Count | 0.154083 | 0.149942 | ||||||||
| Weekly Magazine | 11.1 | 10.6 | 10.6 | 0.25 | 0.15 | 0.15 | Monthly Magazine | COUNT | Frequency Count | 0.540519 | 0.500394 | ||
| Monthly Magazine | 27.2 | 37.1 | 35.3 | 0.61 | 0.54 | 0.50 | Other Magazine | COUNT | Frequency Count | 0.110312 | 0.107575 | ||
| Other Magazine | 4.4 | 7.6 | 7.6 | 0.10 | 0.11 | 0.11 | Other Periodical | COUNT | Frequency Count | 0.036439 | 0.038762 | ||
| Total Magazines | 42.7 | 55.2 | 53.5 | 0.96 | 0.80 | 0.76 | DK/RF | COUNT | Frequency Count | 0.046195 | 0.019838 | ||
| Other Periodical | 3.1 | 2.5 | 2.7 | 0.07 | 0.04 | 0.04 | |||||||
| Don't Know/No Answer | 2.7 | 3.2 | 1.4 | 0.06 | 0.05 | 0.02 | DK/RF | ||||||
| Total Periodicals Received by Households | 75.3 | 75.4 | 74.4 | 1.69 | 1.10 | 1.05 | |||||||
| Total Periodicals Received by Non-Households | 26.7 | 24.6 | 25.6 | - | - | - | |||||||
| Base: RPW Total Periodicals | |||||||||||||
| Note: Totals may not sum to 100 due to rounding. | |||||||||||||