Table A4-9 Treatment of Mail Advertising by Age of Head of Household (Percentage of Households) Postal Fiscal Years 1987, 2007 and 2008 (Recruitment Data)																	agehead	A48ROW	_NAME_	_LABEL_	COL1	COL2
																	18-21	Usually Read	PCT_COL	Percent of Column Frequency	9.582341	33.2791
																	18-21	Usually Scan	PCT_COL	Percent of Column Frequency	35.64547	19.98475
																	18-21	Read Some	PCT_COL	Percent of Column Frequency	21.10313	28.92749
																	18-21	Usually Don't Read	PCT_COL	Percent of Column Frequency	33.66906	17.80866
																	18-21	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0	0
Treatment	18 - 21			22 - 24			25 - 34			35 - 44							22-24	Usually Read	PCT_COL	Percent of Column Frequency	21.32402	12.70641
	1987	2007	2008	1987	2007	2008	1987	2007	2008	1987	2007	2008					22-24	Usually Scan	PCT_COL	Percent of Column Frequency	27.82539	30.08473
Usually read	39.4	9.6	33.3	21.1	21.3	12.7	20.3	14.8	15.1	17.7	12.3	13.6					22-24	Read Some	PCT_COL	Percent of Column Frequency	32.04744	32.48369
Usually scan	38.8	35.6	20.0	46.7	27.8	30.1	41.4	33.8	29.4	40.8	35.3	30.5					22-24	Usually Don't Read	PCT_COL	Percent of Column Frequency	18.80315	24.72517
Read some	12.6	21.1	28.9	24.8	32.0	32.5	30.7	28.9	31.7	30.8	32.6	33.8					22-24	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0	0
Usually don't read	3.2	33.7	17.8	6.7	18.8	24.7	6.3	21.9	23.6	9.8	19.6	22.0					25-34	Usually Read	PCT_COL	Percent of Column Frequency	14.77079	15.10027
Don't know/No answer	0.2	0.0	0.0	0.0	0.0	0.0	0.3	0.6	0.2	0.0	0.2	0.1					25-34	Usually Scan	PCT_COL	Percent of Column Frequency	33.82401	29.43567
Received no advertising	5.8	N/A	N/A	0.7	N/A	N/A	1.0	N/A	N/A	0.9	N/A	N/A					25-34	Read Some	PCT_COL	Percent of Column Frequency	28.91354	31.67184
Total	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0					25-34	Usually Don't Read	PCT_COL	Percent of Column Frequency	21.85804	23.62981
																	25-34	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0.633631	0.162406
Treatment	45 - 54			55 - 64			65 - 69			70+	70 - 74		75+				35-44	Usually Read	PCT_COL	Percent of Column Frequency	12.32894	13.5778
	1987	2007	2008	1987	2007	2008	1987	2007	2008	1987	2007	2008	2007	2008			35-44	Usually Scan	PCT_COL	Percent of Column Frequency	35.28376	30.46684
Usually read	17.0	15.8	15.4	19.7	16.3	17.0	23.6	16.5	17.2	19.5	18.4	19.5	21.6	20.8			35-44	Read Some	PCT_COL	Percent of Column Frequency	32.61688	33.82378
Usually scan	41.3	30.2	30.9	39.4	32.1	28.7	37.9	32.1	28.4	38.2	36.5	30.2	32.1	32.1			35-44	Usually Don't Read	PCT_COL	Percent of Column Frequency	19.59348	22.04748
Read some	31.9	34.0	32.5	28.2	33.0	35.4	26.4	31.0	32.0	30.0	29.5	31.3	27.9	27.2			35-44	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0.17694	0.084099
Usually don't read	9.2	19.8	21.2	11.6	18.6	18.8	9.4	20.3	22.2	11.8	15.6	19.0	18.0	19.3			45-54	Usually Read	PCT_COL	Percent of Column Frequency	15.75811	15.38378
Don't know/No answer	0.3	0.2	0.1	0.0	0.0	0.2	0.7	0.0	0.1	0.0	0.0	0.0	0.4	0.6			45-54	Usually Scan	PCT_COL	Percent of Column Frequency	30.18478	30.86193
Received no advertising	0.3	N/A	N/A	1.1	N/A	N/A	2.0	N/A	N/A	0.5	N/A	N/A	N/A	N/A			45-54	Read Some	PCT_COL	Percent of Column Frequency	34.04224	32.46572
Total	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0			45-54	Usually Don't Read	PCT_COL	Percent of Column Frequency	19.77491	21.226
Note: Totals may not sum to 100 due to rounding.																	45-54	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0.23995	0.062561
																	55-64	Usually Read	PCT_COL	Percent of Column Frequency	16.27863	17.02839
																	55-64	Usually Scan	PCT_COL	Percent of Column Frequency	32.09937	28.66766
																	55-64	Read Some	PCT_COL	Percent of Column Frequency	32.98206	35.36632
																	55-64	Usually Don't Read	PCT_COL	Percent of Column Frequency	18.63995	18.76492
																	55-64	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0	0.1727
																	65-69	Usually Read	PCT_COL	Percent of Column Frequency	16.53959	17.22476
																	65-69	Usually Scan	PCT_COL	Percent of Column Frequency	32.07235	28.41581
																	65-69	Read Some	PCT_COL	Percent of Column Frequency	31.03813	31.99845
																	65-69	Usually Don't Read	PCT_COL	Percent of Column Frequency	20.34993	22.23665
																	65-69	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0	0.124323
																	70-74	Usually Read	PCT_COL	Percent of Column Frequency	18.43223	19.53399
																	70-74	Usually Scan	PCT_COL	Percent of Column Frequency	36.48337	30.15289
																	70-74	Read Some	PCT_COL	Percent of Column Frequency	29.52454	31.30365
																	70-74	Usually Don't Read	PCT_COL	Percent of Column Frequency	15.55986	19.00947
																	70-74	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0	0
																	75+	Usually Read	PCT_COL	Percent of Column Frequency	21.6355	20.83114
																	75+	Usually Scan	PCT_COL	Percent of Column Frequency	32.12217	32.10545
																	75+	Read Some	PCT_COL	Percent of Column Frequency	27.89798	27.18059
																	75+	Usually Don't Read	PCT_COL	Percent of Column Frequency	17.96459	19.25898
																	75+	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	0.379764	0.623838
																	DK/RF	Usually Read	PCT_COL	Percent of Column Frequency	15.57684	16.02076
																	DK/RF	Usually Scan	PCT_COL	Percent of Column Frequency	28.82395	22.7656
																	DK/RF	Read Some	PCT_COL	Percent of Column Frequency	30.27825	35.37635
																	DK/RF	Usually Don't Read	PCT_COL	Percent of Column Frequency	24.26648	25.83728
																	DK/RF	Don't Know/No Answer	PCT_COL	Percent of Column Frequency	1.054475	0