| Table A3-72 Nonprofit Standard Mail by Content by Industry (Percentage of Pieces) Postal Fiscal Years 1987, 2006 and 2007 (Diary Data) |
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| Industry | Advertising | Fund Request | Other | Don't
Know/ No Answer |
Total | |||||||||||||||||
| 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | ||||||||
| Medical professional | 27.5 | 32.2 | 33.2 | 18.0 | 17.7 | 22.0 | 43.0 | 45.2 | 41.4 | 11.4 | 4.8 | 3.3 | 100.0 | 100.0 | 100.0 | |||||||
| Union or professional | 28.5 | 23.6 | 24.1 | 21.3 | 35.4 | 39.3 | 40.8 | 30.4 | 28.2 | 9.4 | 10.5 | 8.3 | 100.0 | 100.0 | 100.0 | |||||||
| Church | 14.7 | 18.3 | 18.2 | 30.5 | 47.4 | 44.5 | 44.8 | 30.2 | 33.8 | 10.0 | 4.1 | 3.5 | 100.0 | 100.0 | 100.0 | |||||||
| Veterans | 18.4 | 9.9 | 7.2 | 42.7 | 70.1 | 65.0 | 31.4 | 13.7 | 23.1 | 7.6 | 6.2 | 4.7 | 100.0 | 100.0 | 100.0 | |||||||
| Educational | 35.6 | 44.9 | 45.7 | 14.7 | 17.4 | 16.1 | 41.6 | 34.2 | 37.0 | 8.0 | 3.6 | 1.3 | 100.0 | 100.0 | 100.0 | |||||||
| Charities | 7.7 | 7.0 | 6.4 | 79.3 | 79.6 | 78.6 | 6.8 | 8.3 | 11.7 | 6.2 | 5.1 | 3.3 | 100.0 | 100.0 | 100.0 | |||||||
| Political | 4.3 | 3.1 | 1.8 | 28.1 | 54.2 | 25.5 | 56.2 | 40.7 | 69.7 | 11.4 | 2.0 | 3.1 | 100.0 | 100.0 | 100.0 | |||||||
| AARP | 65.8 | 62.3 | 57.7 | 7.6 | 12.6 | 17.8 | 13.9 | 14.6 | 19.0 | 12.7 | 10.5 | 5.4 | 100.0 | 100.0 | 100.0 | |||||||
| Museum | 60.5 | 48.4 | 46.5 | 16.9 | 36.8 | 28.3 | 15.7 | 11.3 | 22.6 | 6.9 | 3.6 | 2.5 | 100.0 | 100.0 | 100.0 | |||||||
| Nonprofit publication | 62.4 | 20.6 | 20.6 | 3.7 | 51.0 | 47.4 | 19.0 | 23.5 | 28.5 | 14.9 | 5.0 | 3.5 | 100.0 | 100.0 | 100.0 | |||||||
| Total Mail Received by Households | 26.3 | 26.0 | 26.2 | 34.0 | 45.4 | 42.7 | 29.4 | 23.0 | 27.2 | 10.3 | 5.6 | 4.0 | 100.0 | 100.0 | 100.0 | |||||||
| Note: Percentages are row percentages within Industry classification. | ||||||||||||||||||||||
| Fluctuations may be due to small sample sizes. | ||||||||||||||||||||||