Table A3-45 Standard Mail from Insurance Companies Reaction to Mail Piece by Shape (Percentage of Pieces) Postal Fiscal Years 1987, 2007 and 2008 (Diary Data)												BL_B	_NAME_	_LABEL_	C1Y1	C1Y2	C2Y1	C2Y2	C3Y1	C3Y2	C4Y1	C4Y2			BL_B	_NAME_	_LABEL_	COL1	COL2
												Letter Size Envelope	PCT_ROW	Percent of Row Frequency	30.09696	32.30802	2.616682	3.071096	20.81809	19.79853	3.024112	3.56671			Letter Size Envelope	PCT_COL	Percent of Column Frequency	58.77262	70.2132
												Larger Envelope	PCT_ROW	Percent of Row Frequency	32.13912	38.68277	4.948303	4.87607	20.56948	28.58931	2.969359	4.761111			Larger Envelope	PCT_COL	Percent of Column Frequency	20.00344	10.81542
												Other/Don't Know/No answer	PCT_ROW	Percent of Row Frequency	41.10261	53.07831	16.09466	7.370292	47.56199	56.45171	14.4975	8.011753			Other/Don't Know/No answer	PCT_COL	Percent of Column Frequency	0.736366	1.105693
												Catalog (not in envelope)	PCT_ROW	Percent of Row Frequency	42.00951	49.0847	7.76149	14.44404	46.66382	63.67062	3.66865	5.758634			Catalog (not in envelope)	PCT_COL	Percent of Column Frequency	0.795259	0.521396
												Postcard	PCT_ROW	Percent of Row Frequency	31.83097	47.06787	1.034163	0	18.76015	29.32338	1.992361	2.758467			Postcard	PCT_COL	Percent of Column Frequency	4.653407	1.657564
												Flyers/Circulars	PCT_ROW	Percent of Row Frequency	39.05314	39.7366	4.066586	3.421926	32.61778	34.07228	3.864854	1.919232			Flyers/Circulars	PCT_COL	Percent of Column Frequency	11.58612	12.85514
Shape	Read Immediately			Set Aside			Found Useful					Magazines/Newsletters	PCT_ROW	Percent of Row Frequency	45.44547	46.72526	13.16501	21.78783	60.61513	66.98578	3.145287	4.52246			Magazines/Newsletters	PCT_COL	Percent of Column Frequency	3.452789	2.831588
	1987	2007	2008	1987	2007	2008	1987	2007	2008
Letter size envelope	33.5	30.1	32.3	3.7	2.6	3.1	23.4	20.8	19.8
Larger envelope	35.8	32.1	38.7	7.2	4.9	4.9	28.3	20.6	28.6
Postcard	64.3	31.8	47.1	0.0	1.0	0.0	38.0	18.8	29.3
Catalog (not in envelope)	41.6	42.0	49.1	14.6	7.8	14.4	34.1	46.7	63.7
Flyers/Circulars	27.2	39.1	39.7	1.4	4.1	3.4	19.6	32.6	34.1
Magazines/Newsletters	49.1	45.4	46.7	14.1	13.2	21.8	14.1	60.6	67.0
Shape	Will Respond			Percentage of Pieces Received
	1987	2007	2008	1987	2007	2008
Letter size envelope	6.1	3.0	3.6	66.8	58.8	70.2
Larger envelope	7.2	3.0	4.8	19.9	20.0	10.8
Postcard	41.7	2.0	2.8	0.7	4.7	1.7
Catalog (not in envelope)	0.0	3.7	5.8	1.4	0.8	0.5
Flyers/Circulars	5.2	3.9	1.9	10.2	11.6	12.9
Magazines/Newsletters	0.0	3.1	4.5	0.5	3.5	2.8
NOTE: Percentages represent row percentages within each shape category; these do not sum to 100 due to the inclusion of multiple questions in this table.