Table A3-33 Standard Mail Response to Advertising by Shape (If Mail Piece Contained Advertising or Request for Donation) Postal Fiscal Years 1987, 2007 and 2008 (Diary Data)															BL_B	BL_K	_NAME_	_LABEL_	COL1	COL2			BL_K	_NAME_	_LABEL_	COL1	COL2
															In letter sized envelope		PCT_COL	Percent of Column Frequency						PCT_COL	Percent of Column Frequency
															In letter sized envelope	Yes	PCT_COL	Percent of Column Frequency	6.479796	7.294124			Yes	PCT_COL	Percent of Column Frequency	10.39328	10.63638
															In letter sized envelope	No	PCT_COL	Percent of Column Frequency	75.8972	74.89755			No	PCT_COL	Percent of Column Frequency	61.14716	62.92047
															In letter sized envelope	Maybe	PCT_COL	Percent of Column Frequency	7.726617	8.725071			Maybe	PCT_COL	Percent of Column Frequency	16.45861	16.17818
															In letter sized envelope	No answer	PCT_COL	Percent of Column Frequency	9.896385	9.08326			No answer	PCT_COL	Percent of Column Frequency	12.00094	10.26497
Response	Letter Size Envelope			Larger Than Letter Size Envelope			Detached Label Postcard			Postcard					In envelope larger than letter size (not catalog)		PCT_COL	Percent of Column Frequency
															In envelope larger than letter size (not catalog)	Yes	PCT_COL	Percent of Column Frequency	11.04225	11.04688
	1987	2007	2008	1987	2007	2008	1987	2007	2008	1987	2007	2008			In envelope larger than letter size (not catalog)	No	PCT_COL	Percent of Column Frequency	65.88907	70.70196
Yes	12.8	6.5	7.3	16.5	11.0	11.0	8.6	3.5	6.0	15.4	10.9	15.2			In envelope larger than letter size (not catalog)	Maybe	PCT_COL	Percent of Column Frequency	13.23429	12.29898
No	69.6	75.9	74.9	62.1	65.9	70.7	69.5	69.2	65.8	63.6	62.3	62.0			In envelope larger than letter size (not catalog)	No answer	PCT_COL	Percent of Column Frequency	9.834391	5.952171
Maybe	13.1	7.7	8.7	16.7	13.2	12.3	10.5	6.6	8.7	13.6	13.2	18.0			Catalog in envelope		PCT_COL	Percent of Column Frequency
No answer	4.5	9.9	9.1	4.8	9.8	6.0	11.4	20.7	19.4	7.4	13.5	4.8			Catalog in envelope	Yes	PCT_COL	Percent of Column Frequency	17.54279	17.56205
Total	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0			Catalog in envelope	No	PCT_COL	Percent of Column Frequency	48.56896	53.43408
															Catalog in envelope	Maybe	PCT_COL	Percent of Column Frequency	27.57853	21.83379
Response	Catalog Not in Envelope			Flyers			Newspapers/ Magazines			Total 1					Catalog in envelope	No answer	PCT_COL	Percent of Column Frequency	6.309718	7.17008
															Catalog not in envelope		PCT_COL	Percent of Column Frequency
	1987	2007	2008	1987	2007	2008	1987	2007	2008	1987	2007	2008			Catalog not in envelope	Yes	PCT_COL	Percent of Column Frequency	12.90861	12.58105
Yes	16.1	12.9	12.6	15.6	13.4	12.6	10.2	10.2	10.5	14.6	10.4	10.6			Catalog not in envelope	No	PCT_COL	Percent of Column Frequency	45.78644	49.47469
No	46.6	45.8	49.5	54.2	56.2	58.5	44.3	48.5	54.4	58.6	61.1	62.9			Catalog not in envelope	Maybe	PCT_COL	Percent of Column Frequency	30.5387	28.89601
Maybe	32.5	30.5	28.9	21.2	17.2	16.7	16.9	22.8	19.2	19.9	16.5	16.2			Catalog not in envelope	No answer	PCT_COL	Percent of Column Frequency	10.76625	9.048253
No answer	4.8	10.8	9.0	9.1	13.3	12.2	28.6	18.5	15.9	7.0	12.0	10.3			Detached label card		PCT_COL	Percent of Column Frequency
Total	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0	100.0			Detached label card	Yes	PCT_COL	Percent of Column Frequency	3.505982	6.0193
Note: Totals may not sum to 100 due to rounding.															Detached label card	No	PCT_COL	Percent of Column Frequency	69.18939	65.81386
1 Total includes pieces for which no response was given as to shape.															Detached label card	Maybe	PCT_COL	Percent of Column Frequency	6.589416	8.741393
															Detached label card	No answer	PCT_COL	Percent of Column Frequency	20.71521	19.42545
															Postcard		PCT_COL	Percent of Column Frequency
															Postcard	Yes	PCT_COL	Percent of Column Frequency	10.87521	15.22752
															Postcard	No	PCT_COL	Percent of Column Frequency	62.34953	61.97555
															Postcard	Maybe	PCT_COL	Percent of Column Frequency	13.22721	17.99617
															Postcard	No answer	PCT_COL	Percent of Column Frequency	13.54805	4.800765
															Addressed flyer/circulars/folded piece		PCT_COL	Percent of Column Frequency
															Addressed flyer/circulars/folded piece	Yes	PCT_COL	Percent of Column Frequency	13.3537	12.59289
															Addressed flyer/circulars/folded piece	No	PCT_COL	Percent of Column Frequency	56.2333	58.52279
															Addressed flyer/circulars/folded piece	Maybe	PCT_COL	Percent of Column Frequency	17.16007	16.6845
															Addressed flyer/circulars/folded piece	No answer	PCT_COL	Percent of Column Frequency	13.25293	12.19982
															Newspapers/Magazine/Newsletters		PCT_COL	Percent of Column Frequency
															Newspapers/Magazine/Newsletters	Yes	PCT_COL	Percent of Column Frequency	10.1906	10.49676
															Newspapers/Magazine/Newsletters	No	PCT_COL	Percent of Column Frequency	48.45869	54.40167
															Newspapers/Magazine/Newsletters	Maybe	PCT_COL	Percent of Column Frequency	22.8245	19.16531
															Newspapers/Magazine/Newsletters	No answer	PCT_COL	Percent of Column Frequency	18.52621	15.93626
															Unclassified		PCT_COL	Percent of Column Frequency
															Unclassified	Yes	PCT_COL	Percent of Column Frequency	13.90333	16.20959
															Unclassified	No	PCT_COL	Percent of Column Frequency	49.65373	65.34583
															Unclassified	Maybe	PCT_COL	Percent of Column Frequency	11.57182	12.18075
															Unclassified	No answer	PCT_COL	Percent of Column Frequency	24.87112	6.263828
															DK/RF		PCT_COL	Percent of Column Frequency
															DK/RF	Yes	PCT_COL	Percent of Column Frequency	8.165323	6.253651
															DK/RF	No	PCT_COL	Percent of Column Frequency	31.4229	27.71877
															DK/RF	Maybe	PCT_COL	Percent of Column Frequency	17.17148	8.842243
															DK/RF	No answer	PCT_COL	Percent of Column Frequency	43.2403	57.18533