Table A3-8
Standard Mail1 Shape by Addressee
(Percentage of Pieces)
Postal Fiscal Years 1987, 2007 and 2008
(Diary Data)
BL_A BL_B _NAME_ _LABEL_ COL1 COL2
Specific member(s) of HH Letter Size Envelope PCT_ROW Percent of Row Frequency 90.76372 88.82772
Specific member(s) of HH Larger Envelope PCT_ROW Percent of Row Frequency 89.29335 91.69187
Specific member(s) of HH Other/Don't Know/No answer PCT_ROW Percent of Row Frequency 86.95177 73.98085
Specific member(s) of HH Catalog (not in envelope) PCT_ROW Percent of Row Frequency 95.03058 94.85422
Specific member(s) of HH Detached label card PCT_ROW Percent of Row Frequency 5.390157 10.6381
Specific member(s) of HH Postcard PCT_ROW Percent of Row Frequency 66.4676 69.11103
Shape Specific Household Member Occupant/Resident No Answer Total Specific member(s) of HH Flyers/Circulars PCT_ROW Percent of Row Frequency 66.06028 62.81538
Specific member(s) of HH Magazines/Newsletters PCT_ROW Percent of Row Frequency 52.87895 50.67072
1987 2007 2008 1987 2007 2008 1987 2007 2008 1987 2007 2008 Occupant, resident, postal patron Letter Size Envelope PCT_ROW Percent of Row Frequency 6.373701 7.120205
Letter size envelope 89.5 90.8 88.8 8.6 6.4 7.1 1.9 2.9 4.1 100.0 100.0 100.0 Occupant, resident, postal patron Larger Envelope PCT_ROW Percent of Row Frequency 8.544837 7.512912
Larger envelope 87.2 89.3 91.7 11.1 8.5 7.5 1.7 2.2 0.8 100.0 100.0 100.0 Occupant, resident, postal patron Other/Don't Know/No answer PCT_ROW Percent of Row Frequency 6.698674 8.437431
Detached label card 5.5 5.4 10.6 94.4 94.5 89.2 0.1 0.1 0.1 100.0 100.0 100.0 Occupant, resident, postal patron Catalog (not in envelope) PCT_ROW Percent of Row Frequency 4.44038 4.475114
Postcard 65.4 66.5 69.1 34.4 33.4 30.8 0.2 0.2 0.1 100.0 100.0 100.0 Occupant, resident, postal patron Detached label card PCT_ROW Percent of Row Frequency 94.5498 89.22574
Catalog (not in envelope) 84.0 95.0 94.9 15.6 4.4 4.5 0.4 0.5 0.7 100.0 100.0 100.0 Occupant, resident, postal patron Postcard PCT_ROW Percent of Row Frequency 33.3697 30.80846
Flyers/Circulars 47.8 66.1 62.8 51.5 33.5 36.7 0.7 0.4 0.5 100.0 100.0 100.0 Occupant, resident, postal patron Flyers/Circulars PCT_ROW Percent of Row Frequency 33.52305 36.72746
Magazines/Newsletters 37.6 52.9 50.7 58.5 46.3 48.6 3.9 0.8 0.7 100.0 100.0 100.0 Occupant, resident, postal patron Magazines/Newsletters PCT_ROW Percent of Row Frequency 46.29388 48.58323
Note: Percents are row percentages within each Shape category.  DK/RF Letter Size Envelope PCT_ROW Percent of Row Frequency 2.862582 4.052071
1 Prior to 2007 Standard mail volumes were inflated by about 3 billion pieces due to a double count of Detached  Address Labels in the Carrier Cost System (CCS).  Also, volumes through 2007 were understated by about 2 to 3 billion pieces in the CCS.  These CCS volumes are used as a control for survey results. DK/RF Larger Envelope PCT_ROW Percent of Row Frequency 2.161816 0.795213
DK/RF Other/Don't Know/No answer PCT_ROW Percent of Row Frequency 6.349556 17.58172
DK/RF Catalog (not in envelope) PCT_ROW Percent of Row Frequency 0.529039 0.670666
DK/RF Detached label card PCT_ROW Percent of Row Frequency 0.060041 0.136162
DK/RF Postcard PCT_ROW Percent of Row Frequency 0.1627 0.080508
DK/RF Flyers/Circulars PCT_ROW Percent of Row Frequency 0.416671 0.457165
DK/RF Magazines/Newsletters PCT_ROW Percent of Row Frequency 0.827177 0.746041