| Table A3-7a Standard Mail Shape by Industry (Percentage of Pieces) Postal Fiscal Years 1987, 2006 and 2007 (Diary Data) |
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| Industry | Letter Size Envelopes | Larger Than Letter Size Envelopes |
Postcards | |||||||||||||
| 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | 1987 | 2006 | 2007 | ||||||||
| Financial: | ||||||||||||||||
| Credit card | 7.5 | 32.0 | 27.6 | 5.1 | 18.5 | 14.7 | 0.5 | 1.4 | 0.8 | |||||||
| Bank | 6.9 | 11.5 | 13.6 | 2.3 | 5.4 | 5.9 | 3.4 | 3.9 | 3.4 | |||||||
| Securities broker | 2.7 | 1.3 | 1.5 | 1.3 | 5.6 | 7.2 | 0.2 | 0.6 | 0.6 | |||||||
| Money Market | 0.4 | 0.3 | 0.2 | 0.1 | 0.6 | 0.7 | 0.0 | 0.2 | 0.1 | |||||||
| Insurance Company | 10.8 | 10.2 | 10.2 | 4.7 | 11.1 | 9.3 | 1.0 | 3.0 | 2.6 | |||||||
| Real Estate/Mortgage | 1.4 | 4.1 | 3.0 | 0.5 | 1.3 | 1.6 | 4.4 | 6.9 | 5.4 | |||||||
| Other Financial | 0.6 | 0.4 | 0.3 | 0.3 | 0.7 | 0.3 | 0.0 | 0.3 | 0.2 | |||||||
| Total Financial | 30.3 | 59.9 | 56.4 | 14.3 | 43.1 | 39.7 | 8.5 | 16.3 | 12.9 | |||||||
| Merchants: | ||||||||||||||||
| Supermarkets | 0.5 | 0.2 | 0.2 | 0.5 | 0.5 | 0.7 | 0.9 | 2.0 | 1.9 | |||||||
| Department store | 5.6 | 2.3 | 2.0 | 3.3 | 5.3 | 5.5 | 19.7 | 12.3 | 9.7 | |||||||
| Mail order company | 14.4 | 3.1 | 3.4 | 22.1 | 10.8 | 12.0 | 5.2 | 2.0 | 1.4 | |||||||
| Specialty store | 4.1 | 2.3 | 2.4 | 3.7 | 2.4 | 2.8 | 19.0 | 13.4 | 17.6 | |||||||
| Publisher | 15.5 | 9.3 | 8.7 | 28.9 | 9.8 | 8.5 | 6.4 | 1.7 | 1.2 | |||||||
| Land promotion company | 1.9 | 0.1 | 0.1 | 0.2 | 0.2 | 0.1 | 0.3 | 0.5 | 0.8 | |||||||
| Online Auction | N/A | N/A | 0.0 | N/A | N/A | 0.0 | N/A | N/A | 0.1 | |||||||
| Restaurant | 0.1 | 0.1 | 0.1 | 0.1 | 0.0 | 0.1 | 6.1 | 2.8 | 2.9 | |||||||
| Consumer packaged goods | 2.4 | 1.3 | 1.9 | 1.6 | 3.5 | 4.0 | 1.4 | 1.9 | 2.1 | |||||||
| Auto dealers | 0.7 | 0.6 | 0.7 | 0.5 | 0.5 | 0.5 | 1.4 | 1.2 | 1.1 | |||||||
| Service stations | 0.1 | 0.1 | 0.1 | 0.0 | 0.0 | 0.1 | 0.3 | 0.8 | 1.6 | |||||||
| Mall | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.0 | 0.1 | 0.0 | 0.0 | |||||||
| Other merchants | 2.7 | 0.3 | 0.6 | 2.2 | 0.5 | 0.7 | 1.9 | 1.2 | 0.8 | |||||||
| Total Merchants | 48.0 | 19.7 | 20.3 | 63.1 | 33.4 | 35.0 | 62.7 | 39.9 | 41.2 | |||||||
| Services: | ||||||||||||||||
| Telephone | 1.0 | 2.2 | 2.6 | 2.1 | 2.9 | 1.8 | 1.7 | 2.7 | 2.5 | |||||||
| Other Utilities | 0.3 | 0.8 | 0.8 | 0.1 | 0.4 | 0.5 | 0.2 | 0.7 | 0.6 | |||||||
| Medical | 1.1 | 1.4 | 1.8 | 0.5 | 1.3 | 1.9 | 2.5 | 3.5 | 4.3 | |||||||
| Other professional | 0.8 | 0.6 | 0.5 | 0.3 | 0.4 | 0.4 | 0.3 | 0.9 | 0.7 | |||||||
| Leisure service | 2.9 | 2.3 | 2.3 | 1.6 | 2.7 | 2.4 | 2.7 | 5.4 | 3.6 | |||||||
| Cable TV | 0.6 | 1.7 | 2.4 | 0.8 | 0.8 | 1.1 | 2.9 | 5.6 | 5.4 | |||||||
| Computer | 0.3 | 0.5 | 0.4 | 0.4 | 0.6 | 0.6 | 0.0 | 0.8 | 0.8 | |||||||
| Craftsman | 0.1 | 0.1 | 0.3 | 0.1 | 0.0 | 0.1 | 0.4 | 0.4 | 1.6 | |||||||
| Other services | 2.3 | 1.3 | 2.7 | 1.4 | 1.1 | 3.0 | 5.4 | 4.0 | 7.1 | |||||||
| Total Services | 9.4 | 10.9 | 13.8 | 7.3 | 10.3 | 11.7 | 16.1 | 24.1 | 26.7 | |||||||
| Federal Government | N/A | 0.3 | 0.3 | N/A | 0.8 | 0.5 | N/A | 6.4 | 6.6 | |||||||
| Nonfederal Government | 0.7 | 0.6 | 0.5 | 0.6 | 0.3 | 0.3 | 1.6 | 1.7 | 1.0 | |||||||
| Social/Charitable/Political/Nonprofit: | ||||||||||||||||
| Union/professional | 0.6 | 0.5 | 0.6 | 0.4 | 0.6 | 0.6 | 0.3 | 0.4 | 0.4 | |||||||
| Church | 0.3 | 0.2 | 0.2 | 0.1 | 0.2 | 0.2 | 0.3 | 0.4 | 0.4 | |||||||
| Veterans | N/A | 0.1 | 0.1 | N/A | 0.1 | 0.3 | N/A | 0.1 | 0.1 | |||||||
| Educational | 1.2 | 1.1 | 1.3 | 0.6 | 0.7 | 0.8 | 0.8 | 1.1 | 1.5 | |||||||
| Charities | N/A | 0.3 | 0.3 | N/A | 0.3 | 0.4 | N/A | 0.6 | 0.3 | |||||||
| Political | 1.6 | 0.7 | 0.6 | 0.2 | 0.3 | 0.3 | 3.7 | 4.1 | 5.3 | |||||||
| AARP | 0.1 | 0.4 | 0.7 | 0.5 | 1.1 | 1.0 | 0.0 | 0.2 | 0.2 | |||||||
| Other Social/Charitable/Political/Nonprofit | 1.1 | 0.3 | 0.2 | 0.6 | 0.5 | 0.6 | 0.5 | 0.4 | 0.4 | |||||||
| Total Social/Charitable/Political/Nonprofit | 4.9 | 3.5 | 3.9 | 2.4 | 3.7 | 4.1 | 5.6 | 7.3 | 8.6 | |||||||
| Not from one organization | 4.3 | 4.3 | 4.1 | 10.9 | 7.7 | 8.0 | 2.9 | 3.5 | 2.8 | |||||||
| Don't know/No answer | 2.4 | 0.7 | 0.7 | 1.4 | 0.7 | 0.7 | 1.6 | 0.7 | 0.3 | |||||||
| Total | 100.0 | 100.0 | 100.0 | 100.0 | 100.0 | 100.0 | 100.0 | 100.0 | 100.0 | |||||||
| Note: Sub-totals and Totals may not sum due to rounding. | ||||||||||||||||