Table A2-30
First-Class Mail Media by Which Mail Order Purchases
Made in the Past Month Were Ordered
(Percentage of Orders)
Postal Fiscal Years 1987, 2007 and 2008
(Recruitment Data)
YEAR _TYPE_ _FREQ_ A237ROW1 A237ROW2 A237OTH TOTAL PHONE MAIL OTHER
2007 0 8213 1518.458 1067.148 1377.978 3963.583 38.31023 26.92382 34.76596
2008 0 7992 1782.314 1920.941 3352.314 7055.568 25.2611 27.22588 47.51302
 
 
 
 
Media 1987 2007 2008  
 
Phone 31.0 38.3 25.3  
Mail 67.2 26.9 27.2  
Other 1.7 34.8 47.5  
    Total 100.0 100.0 100.0  
Note: Totals may not sum due to rounding. Instead of each respondent getting a 1 for each type, summed the actual number of orders given.