Table A2-26
First-Class Mail -- Cards Received by Households -- Household's
Percentage of Total Mail Received at Each Category
Postal Fiscal Years 1987, 2007 and 2008
(Diary Data)		 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROW _NAME_ _LABEL_ COL1 COL2
HOLIDAY CARD COUNT Frequency Count 0.255984 0.272787 HOLIDAY CARD COUNT Frequency Count 0.074439 0 HOLIDAY CARD COUNT Frequency Count 0.00246 0.002427 HOLIDAY CARD COUNT Frequency Count 0.000715 0
Other greeting cards COUNT Frequency Count 0.47341 0.478705 Other greeting cards COUNT Frequency Count 0.068196 0 Other greeting cards COUNT Frequency Count 0.00455 0.004258 Other greeting cards COUNT Frequency Count 0.000655 0
Invitations COUNT Frequency Count 0.451639 0.77089 Invitations COUNT Frequency Count 0.116589 0 Invitations COUNT Frequency Count 0.004341 0.006857 Invitations COUNT Frequency Count 0.001121 0
LETTER COUNT Frequency Count 0.389738 0.650367 LETTER COUNT Frequency Count 0.211115 0 LETTER COUNT Frequency Count 0.003746 0.005785 LETTER COUNT Frequency Count 0.002029 0
ANNOUNCEMENTS COUNT Frequency Count 0.14789 0.030741 ANNOUNCEMENTS COUNT Frequency Count 0.063354 0 ANNOUNCEMENTS COUNT Frequency Count 0.001421 0.000273 ANNOUNCEMENTS COUNT Frequency Count 0.000609 0
OTHER PERSONAL COUNT Frequency Count 0.043992 0.275146 OTHER PERSONAL COUNT Frequency Count 0.070177 0 OTHER PERSONAL COUNT Frequency Count 0.000423 0.002448 OTHER PERSONAL COUNT Frequency Count 0.000674 0
Content Total Nonpresort Cards Total Presort Cards Announcement/meeting COUNT Frequency Count 2.790989 2.005646 Announcement/meeting COUNT Frequency Count 2.212708 2.068718 Announcement/meeting COUNT Frequency Count 0.026824 0.017841 Announcement/meeting COUNT Frequency Count 0.021266 0.018402
Request for donation COUNT Frequency Count 0.139733 0.101052 Request for donation COUNT Frequency Count 0.19609 0.119539 Request for donation COUNT Frequency Count 0.001343 0.000899 Request for donation COUNT Frequency Count 0.001885 0.001063
1987 2007 2008 1987 2007 2008 Confirmation of donation COUNT Frequency Count 0.075928 0.159599 Confirmation of donation COUNT Frequency Count 0.009309 0.058757 Confirmation of donation COUNT Frequency Count 0.00073 0.00142 Confirmation of donation COUNT Frequency Count 8.95E-05 0.000523
Personal:             Bill/invoice/premium COUNT Frequency Count 0 0.011639 Bill/invoice/premium COUNT Frequency Count 0.023346 0 Bill/invoice/premium COUNT Frequency Count 0 0.000104 Bill/invoice/premium COUNT Frequency Count 0.000224 0
Holiday card 1.3 0.3 0.3 0.0 0.0 0.0 Other social/charitable/political/nonprofit COUNT Frequency Count 0.233542 0.314511 Other social/charitable/political/nonprofit COUNT Frequency Count 0.186124 0.313588 Other social/charitable/political/nonprofit COUNT Frequency Count 0.002245 0.002798 Other social/charitable/political/nonprofit COUNT Frequency Count 0.001789 0.002789
Other greeting cards 1.5 0.5 0.5 0.0 0.0 0.0 Advertising Only COUNT Frequency Count 6.780417 6.221439 Advertising Only COUNT Frequency Count 27.05978 22.74845 Advertising Only COUNT Frequency Count 0.065167 0.055342 Advertising Only COUNT Frequency Count 0.260073 0.202355
Invitations 2.3 0.5 0.8 0.0 0.0 0.0 NOTICE OF ORDER COUNT Frequency Count 2.42122 2.898237 NOTICE OF ORDER COUNT Frequency Count 3.319512 2.956308 NOTICE OF ORDER COUNT Frequency Count 0.02327 0.025781 NOTICE OF ORDER COUNT Frequency Count 0.031904 0.026297
Letter 5.3 0.4 0.7 0.0 0.0 0.0 Bill/invoice/premium 1 COUNT Frequency Count 0.735213 0.701957 Bill/invoice/premium 1 COUNT Frequency Count 2.582517 2.687721 Bill/invoice/premium 1 COUNT Frequency Count 0.007066 0.006244 Bill/invoice/premium 1 COUNT Frequency Count 0.024821 0.023908
Announcements 0.3 0.1 0.0 0.0 0.0 0.0 FINANCIAL STATEMENT COUNT Frequency Count 0.078615 0.020637 FINANCIAL STATEMENT COUNT Frequency Count 0.686734 0.392222 FINANCIAL STATEMENT COUNT Frequency Count 0.000756 0.000184 FINANCIAL STATEMENT COUNT Frequency Count 0.0066 0.003489
Other personal 1.7 0.0 0.3 0.0 0.0 0.0 PAYMENT COUNT Frequency Count 0.048664 0.036635 PAYMENT COUNT Frequency Count 0.156099 0.038664 PAYMENT COUNT Frequency Count 0.000468 0.000326 PAYMENT COUNT Frequency Count 0.0015 0.000344
   Total Personal 12.4 1.8 2.5 0.0 0.0 0.0 REBATE COUNT Frequency Count 0.042528 0 REBATE COUNT Frequency Count 0.367728 0.330153 REBATE COUNT Frequency Count 0.000409 0 REBATE COUNT Frequency Count 0.003534 0.002937
Business or Nonfederal Government:             GREETING CARD COUNT Frequency Count 0.387312 0.618649 GREETING CARD COUNT Frequency Count 0.326385 0.527579 GREETING CARD COUNT Frequency Count 0.003722 0.005503 GREETING CARD COUNT Frequency Count 0.003137 0.004693
Advertising only 16.8 6.8 6.2 38.0 27.1 22.7 Invitation or announcement COUNT Frequency Count 2.278369 1.691242 Invitation or announcement COUNT Frequency Count 4.074051 2.871494 Invitation or announcement COUNT Frequency Count 0.021898 0.015044 Invitation or announcement COUNT Frequency Count 0.039156 0.025543
Notice of order 6.1 2.4 2.9 2.2 3.3 3.0 Other business or government COUNT Frequency Count 0.398845 0.191399 Other business or government COUNT Frequency Count 0.847179 0.757157 Other business or government COUNT Frequency Count 0.003833 0.001703 Other business or government COUNT Frequency Count 0.008142 0.006735
Bill/invoice/premium 1 5.7 0.7 0.7 25.0 2.6 2.7 Don't know/No answer COUNT Frequency Count 0.13166 0.417783 Don't know/No answer COUNT Frequency Count 0.726961 0.833874 Don't know/No answer COUNT Frequency Count 0.001265 0.003716 Don't know/No answer COUNT Frequency Count 0.006987 0.007418
Financial statement 0.2 0.1 0.0 0.2 0.7 0.4        
Payment 0.1 0.0 0.0 0.1 0.2 0.0        
Rebate 0.1 0.0 0.0 0.4 0.4 0.3        
Greeting card 1.0 0.4 0.6 0.1 0.3 0.5        
Invitation or announcement 8.2 2.3 1.7 4.2 4.1 2.9        
Other business or government 4.2 0.4 0.2 5.2 0.8 0.8        
   Total Business or Nonfederal 42.4 13.2 12.4 75.4 39.4 33.3        
   Government        
Social/Charitable/Political/Nonprofit:                    
Announcement/meeting 4.9 2.8 2.0 1.1 2.2 2.1        
Request for donation 0.3 0.1 0.1 0.1 0.2 0.1        
Confirmation of donation 0.4 0.1 0.2 0.0 0.0 0.1        
Bill/invoice/premium 0.1 0.0 0.0 0.0 0.0 0.0        
Other social/charitable/political/nonprofit 1.4 0.2 0.3 0.0 0.2 0.3        
   Total Social/Charitable/Political/Nonprofit 7.1 3.2 2.6 1.3 2.6 2.6        
Don't Know/No answer 0.7 0.1 0.4 1.7 0.7 0.8        
   Total Mail Recieved by Household 62.6 18.3 17.9 78.4 42.8 36.7        
   Pieces Per Household Per Week 0.3 0.2 0.2 0.1 0.4 0.3        
Base: RPW Total, First-Class Cards.           
1 Includes credit card statement/bill.