Table A2-6
First-Class Mail -- Enclosure of Reply Envelopes -- by Content
(Percentage of Pieces)
Postal Fiscal Years 1987, 2007 and 2008
(Diary Data)		 PUR_E A27ROW _NAME_ _LABEL_ COL1 COL2 A26MN A27ROW _NAME_ _LABEL_ COL1 COL2 PUR_E A27ROW _NAME_ _LABEL_ COL1 COL2 PUR_E A27ROW _NAME_ _LABEL_ COL1 COL2
  PCT_COL Percent of Column Frequency     PCT_COL Percent of Column Frequency     COUNT Frequency Count 1.335829 1.41907   COUNT Frequency Count 1.335829 1.41907
  Announcement/meeting PCT_COL Percent of Column Frequency     Announcement/meeting PCT_COL Percent of Column Frequency     Announcement/meeting COUNT Frequency Count 0 0   Announcement/meeting COUNT Frequency Count 0 0
  Request for donation PCT_COL Percent of Column Frequency     Request for donation PCT_COL Percent of Column Frequency     Request for donation COUNT Frequency Count 0 0   Request for donation COUNT Frequency Count 0 0
  Confirmation of donation PCT_COL Percent of Column Frequency     Confirmation of donation PCT_COL Percent of Column Frequency     Confirmation of donation COUNT Frequency Count 0 0   Confirmation of donation COUNT Frequency Count 0 0
  Bill/invoice/premium PCT_COL Percent of Column Frequency     Bill/invoice/premium PCT_COL Percent of Column Frequency     Bill/invoice/premium COUNT Frequency Count 0 0   Bill/invoice/premium COUNT Frequency Count 0 0
Industry BRM CRM Total Reply Mail   Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency     Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency     Other social/charitable/political/nonprofit COUNT Frequency Count 0 0   Other social/charitable/political/nonprofit COUNT Frequency Count 0 0
1987 2007 2008 1987 2007 2008 1987 2007 2008   ADVERTISING ONLY PCT_COL Percent of Column Frequency     ADVERTISING ONLY PCT_COL Percent of Column Frequency     ADVERTISING ONLY COUNT Frequency Count 0 0   ADVERTISING ONLY COUNT Frequency Count 0 0
Business or Nonfederal Government:                     NOTICE OF ORDER PCT_COL Percent of Column Frequency     NOTICE OF ORDER PCT_COL Percent of Column Frequency     NOTICE OF ORDER COUNT Frequency Count 0 0   NOTICE OF ORDER COUNT Frequency Count 0 0
Advertising Only 33.7 31.5 25.7 5.2 3.1 2.9 11.0 9.0 7.7   Bill/invoice/premium 1 PCT_COL Percent of Column Frequency     Bill/invoice/premium 1 PCT_COL Percent of Column Frequency     Bill/invoice/premium 1 COUNT Frequency Count 0 0   Bill/invoice/premium 1 COUNT Frequency Count 0 0
Notice of Order 3.0 3.6 3.6 1.6 1.2 1.2 2.0 1.7 1.7   FINANCIAL STATEMENT PCT_COL Percent of Column Frequency     FINANCIAL STATEMENT PCT_COL Percent of Column Frequency     FINANCIAL STATEMENT COUNT Frequency Count 0 0   FINANCIAL STATEMENT COUNT Frequency Count 0 0
Bill/invoice/premium 1 19.0 22.3 23.4 75.3 84.9 85.1 63.2 71.9 72.1   PAYMENT PCT_COL Percent of Column Frequency     PAYMENT PCT_COL Percent of Column Frequency     PAYMENT COUNT Frequency Count 0 0   PAYMENT COUNT Frequency Count 0 0
Financial Statement 6.4 6.2 6.3 3.2 3.4 2.9 4.0 3.9 3.6   REBATE PCT_COL Percent of Column Frequency     REBATE PCT_COL Percent of Column Frequency     REBATE COUNT Frequency Count 0 0   REBATE COUNT Frequency Count 0 0
Payment 1.54 0.4 0.2 0.4 0.3 0.3 0.8 0.3 0.3   GREETING CARD PCT_COL Percent of Column Frequency     GREETING CARD PCT_COL Percent of Column Frequency     GREETING CARD COUNT Frequency Count 0 0   GREETING CARD COUNT Frequency Count 0 0
Rebate 0.1 0.1 0.1 0.0 0.1 0.1 0.0 0.1 0.1   INVITATION PCT_COL Percent of Column Frequency     INVITATION PCT_COL Percent of Column Frequency     INVITATION COUNT Frequency Count 0 0   INVITATION COUNT Frequency Count 0 0
Greeting Card 0.6 0.5 1.0 0.1 0.2 0.1 0.2 0.2 0.3   CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency     CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency     CD/DVD/VIDEO GAME COUNT Frequency Count 0 0   CD/DVD/VIDEO GAME COUNT Frequency Count 0 0
Invitation 4.7 6.6 6.6 0.6 1.0 1.2 1.5 2.2 2.3   Other business or nonfederal government PCT_COL Percent of Column Frequency     Other business or nonfederal government PCT_COL Percent of Column Frequency     Other business or nonfederal government COUNT Frequency Count 0 0   Other business or nonfederal government COUNT Frequency Count 0 0
CD/DVD/Video Game N/A 14.4 18.9 N/A 0.0 0.1 N/A 3.0 4.0 Yes - pre-stamped or postage paid   PCT_COL Percent of Column Frequency   TOTAL REPLY MAIL   PCT_COL Percent of Column Frequency   Yes - pre-stamped or postage paid   COUNT Frequency Count 0 0 TOTAL REPLY MAIL   COUNT Frequency Count 0 0
Other business or nonfederal government 20.9 5.9 4.6 10.0 1.6 1.7 12.2 2.5 2.3 Yes - pre-stamped or postage paid Announcement/meeting PCT_COL Percent of Column Frequency 2.203385 1.663296 TOTAL REPLY MAIL Announcement/meeting PCT_COL Percent of Column Frequency 1.278186 1.019099 Yes - pre-stamped or postage paid Announcement/meeting COUNT Frequency Count 0.014669 0.010808 TOTAL REPLY MAIL Announcement/meeting COUNT Frequency Count 0.040798 0.031499
Total Business or Nonfederal Government 89.9 91.4 90.3 96.4 95.8 95.6 95.1 94.9 94.5 Yes - pre-stamped or postage paid Request for donation PCT_COL Percent of Column Frequency 5.032998 5.678751 TOTAL REPLY MAIL Request for donation PCT_COL Percent of Column Frequency 2.726001 3.050932 Yes - pre-stamped or postage paid Request for donation COUNT Frequency Count 0.033506 0.036901 TOTAL REPLY MAIL Request for donation COUNT Frequency Count 0.087011 0.0943
Social/Charitable/Political/Nonprofit                   Yes - pre-stamped or postage paid Confirmation of donation PCT_COL Percent of Column Frequency 0.485735 0.687426 TOTAL REPLY MAIL Confirmation of donation PCT_COL Percent of Column Frequency 0.409014 0.536334 Yes - pre-stamped or postage paid Confirmation of donation COUNT Frequency Count 0.003234 0.004467 TOTAL REPLY MAIL Confirmation of donation COUNT Frequency Count 0.013055 0.016577
Announcement/meeting 1.8 2.2 1.7 0.5 1.0 0.8 0.90 1.3 1.0 Yes - pre-stamped or postage paid Bill/invoice/premium PCT_COL Percent of Column Frequency 0.265633 0.282128 TOTAL REPLY MAIL Bill/invoice/premium PCT_COL Percent of Column Frequency 0.453173 0.444934 Yes - pre-stamped or postage paid Bill/invoice/premium COUNT Frequency Count 0.001768 0.001833 TOTAL REPLY MAIL Bill/invoice/premium COUNT Frequency Count 0.014465 0.013752
Request for donation 4.4 5.0 5.7 1.2 2.1 2.4 1.80 2.7 3.1 Yes - pre-stamped or postage paid Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 0.61949 1.380906 TOTAL REPLY MAIL Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 0.259018 0.47336 Yes - pre-stamped or postage paid Other social/charitable/political/nonprofit COUNT Frequency Count 0.004124 0.008973 TOTAL REPLY MAIL Other social/charitable/political/nonprofit COUNT Frequency Count 0.008268 0.014631
Confirmation of donation 0.5 0.5 0.7 0.2 0.4 0.5 0.30 0.4 0.5 Yes - pre-stamped or postage paid ADVERTISING ONLY PCT_COL Percent of Column Frequency 31.52173 25.69233 TOTAL REPLY MAIL ADVERTISING ONLY PCT_COL Percent of Column Frequency 9.043771 7.730591 Yes - pre-stamped or postage paid ADVERTISING ONLY COUNT Frequency Count 0.209851 0.166951 TOTAL REPLY MAIL ADVERTISING ONLY COUNT Frequency Count 0.288667 0.238943
Bill/invoice/premium 0.4 0.3 0.3 0.9 0.5 0.5 0.80 0.5 0.4 Yes - pre-stamped or postage paid NOTICE OF ORDER PCT_COL Percent of Column Frequency 3.605219 3.579818 TOTAL REPLY MAIL NOTICE OF ORDER PCT_COL Percent of Column Frequency 1.668638 1.704457 Yes - pre-stamped or postage paid NOTICE OF ORDER COUNT Frequency Count 0.024001 0.023262 TOTAL REPLY MAIL NOTICE OF ORDER COUNT Frequency Count 0.053261 0.052683
Other social/charitable/political/nonprofit 3.2 0.6 1.4 0.8 0.2 0.2 1.30 0.3 0.5 Yes - pre-stamped or postage paid Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 22.30489 23.39446 TOTAL REPLY MAIL Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 71.8642 72.12158 Yes - pre-stamped or postage paid Bill/invoice/premium 1 COUNT Frequency Count 0.148491 0.152019 TOTAL REPLY MAIL Bill/invoice/premium 1 COUNT Frequency Count 2.293825 2.229186
Total Social/Charitable/Political/Nonprofit 10.2 8.6 9.7 3.6 4.2 4.4 4.9 5.1 5.5 Yes - pre-stamped or postage paid FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 6.179225 6.259129 TOTAL REPLY MAIL FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 3.948579 3.620946 Yes - pre-stamped or postage paid FINANCIAL STATEMENT COUNT Frequency Count 0.041137 0.040672 TOTAL REPLY MAIL FINANCIAL STATEMENT COUNT Frequency Count 0.126034 0.111919
Total Received by Households 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 Yes - pre-stamped or postage paid PAYMENT PCT_COL Percent of Column Frequency 0.392177 0.235239 TOTAL REPLY MAIL PAYMENT PCT_COL Percent of Column Frequency 0.302281 0.284509 Yes - pre-stamped or postage paid PAYMENT COUNT Frequency Count 0.002611 0.001529 TOTAL REPLY MAIL PAYMENT COUNT Frequency Count 0.009648 0.008794
Pieces Per Household Per Week 0.5 0.7 0.6 2.1 2.5 2.4 2.7 3.2 3.1 Yes - pre-stamped or postage paid REBATE PCT_COL Percent of Column Frequency 0.054914 0.071073 TOTAL REPLY MAIL REBATE PCT_COL Percent of Column Frequency 0.053769 0.060472 Yes - pre-stamped or postage paid REBATE COUNT Frequency Count 0.000366 0.000462 TOTAL REPLY MAIL REBATE COUNT Frequency Count 0.001716 0.001869
1 Includes credit card statement/bill. Yes - pre-stamped or postage paid GREETING CARD PCT_COL Percent of Column Frequency 0.460645 0.996616 TOTAL REPLY MAIL GREETING CARD PCT_COL Percent of Column Frequency 0.227721 0.303178 Yes - pre-stamped or postage paid GREETING CARD COUNT Frequency Count 0.003067 0.006476 TOTAL REPLY MAIL GREETING CARD COUNT Frequency Count 0.007269 0.009371
Note: Totals may not sum due to rounding. Yes - pre-stamped or postage paid INVITATION PCT_COL Percent of Column Frequency 6.562517 6.620812 TOTAL REPLY MAIL INVITATION PCT_COL Percent of Column Frequency 2.194883 2.302723 Yes - pre-stamped or postage paid INVITATION COUNT Frequency Count 0.043689 0.043023 TOTAL REPLY MAIL INVITATION COUNT Frequency Count 0.070058 0.071174
Yes - pre-stamped or postage paid CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 14.40912 18.85352 TOTAL REPLY MAIL CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 3.04406 4.005813 Yes - pre-stamped or postage paid CD/DVD/VIDEO GAME COUNT Frequency Count 0.095926 0.122512 TOTAL REPLY MAIL CD/DVD/VIDEO GAME COUNT Frequency Count 0.097163 0.123815
Yes - pre-stamped or postage paid Other business or nonfederal government PCT_COL Percent of Column Frequency 5.902322 4.604501 TOTAL REPLY MAIL Other business or nonfederal government PCT_COL Percent of Column Frequency 2.526708 2.341076 Yes - pre-stamped or postage paid Other business or nonfederal government COUNT Frequency Count 0.039294 0.02992 TOTAL REPLY MAIL Other business or nonfederal government COUNT Frequency Count 0.08065 0.07236
Yes - needs a stamp   PCT_COL Percent of Column Frequency     Yes - needs a stamp   COUNT Frequency Count 0 0 OTHER   COUNT Frequency Count 0 0
Yes - needs a stamp Announcement/meeting PCT_COL Percent of Column Frequency 1.034362 0.847614   Yes - needs a stamp Announcement/meeting COUNT Frequency Count 0.02613 0.020691 OTHER Announcement/meeting COUNT Frequency Count 0.325215 0.241334
Yes - needs a stamp Request for donation PCT_COL Percent of Column Frequency 2.118024 2.351409   Yes - needs a stamp Request for donation COUNT Frequency Count 0.053505 0.057399 OTHER Request for donation COUNT Frequency Count 0.034416 0.029837
Yes - needs a stamp Confirmation of donation PCT_COL Percent of Column Frequency 0.388795 0.496113   Yes - needs a stamp Confirmation of donation COUNT Frequency Count 0.009822 0.01211 OTHER Confirmation of donation COUNT Frequency Count 0.032172 0.037846
Yes - needs a stamp Bill/invoice/premium PCT_COL Percent of Column Frequency 0.502597 0.488272   Yes - needs a stamp Bill/invoice/premium COUNT Frequency Count 0.012696 0.011919 OTHER Bill/invoice/premium COUNT Frequency Count 0.017742 0.015909
Yes - needs a stamp Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 0.164021 0.231772   Yes - needs a stamp Other social/charitable/political/nonprofit COUNT Frequency Count 0.004143 0.005658 OTHER Other social/charitable/political/nonprofit COUNT Frequency Count 0.047808 0.097295
Yes - needs a stamp ADVERTISING ONLY PCT_COL Percent of Column Frequency 3.120011 2.949196   Yes - needs a stamp ADVERTISING ONLY COUNT Frequency Count 0.078816 0.071992 OTHER ADVERTISING ONLY COUNT Frequency Count 1.208834 1.120796
Yes - needs a stamp NOTICE OF ORDER PCT_COL Percent of Column Frequency 1.158278 1.205238   Yes - needs a stamp NOTICE OF ORDER COUNT Frequency Count 0.02926 0.029421 OTHER NOTICE OF ORDER COUNT Frequency Count 0.484151 0.412341
Yes - needs a stamp Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 84.92488 85.09268   Yes - needs a stamp Bill/invoice/premium 1 COUNT Frequency Count 2.145334 2.077166 OTHER Bill/invoice/premium 1 COUNT Frequency Count 0.820558 0.842764
Yes - needs a stamp FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 3.360723 2.918665   Yes - needs a stamp FINANCIAL STATEMENT COUNT Frequency Count 0.084897 0.071246 OTHER FINANCIAL STATEMENT COUNT Frequency Count 1.056348 0.968244
Yes - needs a stamp PAYMENT PCT_COL Percent of Column Frequency 0.27859 0.297624   Yes - needs a stamp PAYMENT COUNT Frequency Count 0.007038 0.007265 OTHER PAYMENT COUNT Frequency Count 0.22542 0.209222
Yes - needs a stamp REBATE PCT_COL Percent of Column Frequency 0.053467 0.05765   Yes - needs a stamp REBATE COUNT Frequency Count 0.001351 0.001407 OTHER REBATE COUNT Frequency Count 0.026306 0.024781
Yes - needs a stamp GREETING CARD PCT_COL Percent of Column Frequency 0.166337 0.118586   Yes - needs a stamp GREETING CARD COUNT Frequency Count 0.004202 0.002895 OTHER GREETING CARD COUNT Frequency Count 0.055998 0.056262
Yes - needs a stamp INVITATION PCT_COL Percent of Column Frequency 1.043853 1.153252   Yes - needs a stamp INVITATION COUNT Frequency Count 0.026369 0.028152 OTHER INVITATION COUNT Frequency Count 0.447353 0.404073
Yes - needs a stamp CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 0.048955 0.053369   Yes - needs a stamp CD/DVD/VIDEO GAME COUNT Frequency Count 0.001237 0.001303 OTHER CD/DVD/VIDEO GAME COUNT Frequency Count 0.00885 0.008952
Yes - needs a stamp Other business or nonfederal government PCT_COL Percent of Column Frequency 1.637111 1.738555   Yes - needs a stamp Other business or nonfederal government COUNT Frequency Count 0.041356 0.042439 OTHER Other business or nonfederal government COUNT Frequency Count 0.437485 0.447765
No return envelope or card included   PCT_COL Percent of Column Frequency     No return envelope or card included   COUNT Frequency Count 0 0  
No return envelope or card included Announcement/meeting PCT_COL Percent of Column Frequency 6.101721 4.878095   No return envelope or card included Announcement/meeting COUNT Frequency Count 0.300588 0.226069  
No return envelope or card included Request for donation PCT_COL Percent of Column Frequency 0.61026 0.522327   No return envelope or card included Request for donation COUNT Frequency Count 0.030063 0.024207  
No return envelope or card included Confirmation of donation PCT_COL Percent of Column Frequency 0.644953 0.778613   No return envelope or card included Confirmation of donation COUNT Frequency Count 0.031772 0.036084  
No return envelope or card included Bill/invoice/premium PCT_COL Percent of Column Frequency 0.313825 0.319322   No return envelope or card included Bill/invoice/premium COUNT Frequency Count 0.01546 0.014799  
No return envelope or card included Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 0.883278 1.833517   No return envelope or card included Other social/charitable/political/nonprofit COUNT Frequency Count 0.043513 0.084972  
No return envelope or card included ADVERTISING ONLY PCT_COL Percent of Column Frequency 23.84471 23.18182   No return envelope or card included ADVERTISING ONLY COUNT Frequency Count 1.174658 1.074333  
No return envelope or card included NOTICE OF ORDER PCT_COL Percent of Column Frequency 9.345221 8.537529   No return envelope or card included NOTICE OF ORDER COUNT Frequency Count 0.460372 0.395661  
No return envelope or card included Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 14.64294 16.04693   No return envelope or card included Bill/invoice/premium 1 COUNT Frequency Count 0.721353 0.743675  
No return envelope or card included FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 20.82219 20.5603   No return envelope or card included FINANCIAL STATEMENT COUNT Frequency Count 1.02576 0.952842  
No return envelope or card included PAYMENT PCT_COL Percent of Column Frequency 4.447136 4.463145   No return envelope or card included PAYMENT COUNT Frequency Count 0.219079 0.206839  
No return envelope or card included REBATE PCT_COL Percent of Column Frequency 0.522678 0.516629   No return envelope or card included REBATE COUNT Frequency Count 0.025749 0.023943  
No return envelope or card included GREETING CARD PCT_COL Percent of Column Frequency 1.0199 1.135966   No return envelope or card included GREETING CARD COUNT Frequency Count 0.050243 0.052645  
No return envelope or card included INVITATION PCT_COL Percent of Column Frequency 8.785505 8.386985   No return envelope or card included INVITATION COUNT Frequency Count 0.432799 0.388684  
No return envelope or card included CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 0.135276 0.171174   No return envelope or card included CD/DVD/VIDEO GAME COUNT Frequency Count 0.006664 0.007933  
No return envelope or card included Other business or nonfederal government PCT_COL Percent of Column Frequency 7.8804 8.667644   No return envelope or card included Other business or nonfederal government COUNT Frequency Count 0.388211 0.401691  
DK/RF   PCT_COL Percent of Column Frequency     DK/RF   COUNT Frequency Count 0 0  
DK/RF Announcement/meeting PCT_COL Percent of Column Frequency 8.144616 5.392949   DK/RF Announcement/meeting COUNT Frequency Count 0.024627 0.015265  
DK/RF Request for donation PCT_COL Percent of Column Frequency 1.439563 1.989272   DK/RF Request for donation COUNT Frequency Count 0.004353 0.005631  
DK/RF Confirmation of donation PCT_COL Percent of Column Frequency 0.132309 0.622709   DK/RF Confirmation of donation COUNT Frequency Count 0.0004 0.001763  
DK/RF Bill/invoice/premium PCT_COL Percent of Column Frequency 0.754634 0.392331   DK/RF Bill/invoice/premium COUNT Frequency Count 0.002282 0.00111  
DK/RF Other social/charitable/political/nonprofit PCT_COL Percent of Column Frequency 1.420491 4.353813   DK/RF Other social/charitable/political/nonprofit COUNT Frequency Count 0.004295 0.012323  
DK/RF ADVERTISING ONLY PCT_COL Percent of Column Frequency 11.30256 16.41554   DK/RF ADVERTISING ONLY COUNT Frequency Count 0.034176 0.046463  
DK/RF NOTICE OF ORDER PCT_COL Percent of Column Frequency 7.864061 5.893047   DK/RF NOTICE OF ORDER COUNT Frequency Count 0.023779 0.01668  
DK/RF Bill/invoice/premium 1 PCT_COL Percent of Column Frequency 32.80888 35.00808   DK/RF Bill/invoice/premium 1 COUNT Frequency Count 0.099205 0.099089  
DK/RF FINANCIAL STATEMENT PCT_COL Percent of Column Frequency 10.11609 5.44177   DK/RF FINANCIAL STATEMENT COUNT Frequency Count 0.030588 0.015403  
DK/RF PAYMENT PCT_COL Percent of Column Frequency 2.09725 0.84188   DK/RF PAYMENT COUNT Frequency Count 0.006342 0.002383  
DK/RF REBATE PCT_COL Percent of Column Frequency 0.184228 0.296051   DK/RF REBATE COUNT Frequency Count 0.000557 0.000838  
DK/RF GREETING CARD PCT_COL Percent of Column Frequency 1.903336 1.278079   DK/RF GREETING CARD COUNT Frequency Count 0.005755 0.003618  
DK/RF INVITATION PCT_COL Percent of Column Frequency 4.813351 5.436725   DK/RF INVITATION COUNT Frequency Count 0.014554 0.015388  
DK/RF CD/DVD/VIDEO GAME PCT_COL Percent of Column Frequency 0.722876 0.359962   DK/RF CD/DVD/VIDEO GAME COUNT Frequency Count 0.002186 0.001019  
DK/RF Other business or nonfederal government PCT_COL Percent of Column Frequency 16.29575 16.27779   DK/RF Other business or nonfederal government COUNT Frequency Count 0.049274 0.046074