| Table A2-4 Percentage of First-Class Mail Containing Advertising1 by Household Income (Percentage of Pieces) Postal Fiscal Years 1987, 2007 and 2008 (Recruitment and Diary Data) |
A25COL | INCOM | _NAME_ | _LABEL_ | COL1 | COL2 | |||||
| AD MAIL | Under*7K | PCT_ROW | Percent of Row Frequency | 24.94032 | 33.48668 | ||||||
| AD MAIL | $7-*9.9K | PCT_ROW | Percent of Row Frequency | 24.74564 | 26.98517 | ||||||
| AD MAIL | $10-*14.9K | PCT_ROW | Percent of Row Frequency | 21.7629 | 23.88965 | ||||||
| AD MAIL | $15-*19.9K | PCT_ROW | Percent of Row Frequency | 28.51765 | 23.07447 | ||||||
| AD MAIL | $20-*24.9K | PCT_ROW | Percent of Row Frequency | 28.76479 | 28.48288 | ||||||
| AD MAIL | $25-*34.9K | PCT_ROW | Percent of Row Frequency | 27.03721 | 28.76525 | ||||||
| Income | First-Class Mail | AD MAIL | $35-*49.9K | PCT_ROW | Percent of Row Frequency | 28.71193 | 27.76803 | ||||
| 1987 | 2007 | 2008 | AD MAIL | $50-*64.9K | PCT_ROW | Percent of Row Frequency | 27.3979 | 28.32766 | |||
| < $7K | 18.6 | 24.9 | 33.5 | AD MAIL | $65-*79.9K | PCT_ROW | Percent of Row Frequency | 29.7646 | 28.77572 | ||
| $7K - $9.9K | 21.1 | 24.7 | 27.0 | AD MAIL | $80-*99.9K | PCT_ROW | Percent of Row Frequency | 29.76685 | 28.63426 | ||
| $10K - $14.9K | 25.5 | 21.8 | 23.9 | AD MAIL | $100K*+ | PCT_ROW | Percent of Row Frequency | 30.26218 | 30.9517 | ||
| $15K - $19.9K | 23.4 | 28.5 | 23.1 | AD MAIL | DK/RF | PCT_ROW | Percent of Row Frequency | 27.4991 | 27.81955 | ||
| $20K - $24.9K | 24.3 | 28.8 | 28.5 | ALL OTHER | Under*7K | PCT_ROW | Percent of Row Frequency | 75.05968 | 66.51332 | ||
| $25K - $29.9K | 25.5 | 27.0 | 28.8 | ALL OTHER | $7-*9.9K | PCT_ROW | Percent of Row Frequency | 75.25436 | 73.01483 | ||
| $30K - $34.9K | 27.0 | ALL OTHER | $10-*14.9K | PCT_ROW | Percent of Row Frequency | 78.2371 | 76.11035 | ||||
| $35K - $49.9K | 29.5 | 28.7 | 27.8 | ALL OTHER | $15-*19.9K | PCT_ROW | Percent of Row Frequency | 71.48235 | 76.92553 | ||
| $50K - $64.9K | 29.4 | 27.4 | 28.3 | ALL OTHER | $20-*24.9K | PCT_ROW | Percent of Row Frequency | 71.23521 | 71.51712 | ||
| $65K - $79.9K | 29.9 | 29.8 | 28.8 | ALL OTHER | $25-*34.9K | PCT_ROW | Percent of Row Frequency | 72.96279 | 71.23475 | ||
| $80K - $99.9K | 33.3 | 29.8 | 28.6 | ALL OTHER | $35-*49.9K | PCT_ROW | Percent of Row Frequency | 71.28807 | 72.23197 | ||
| $100K+ | 31.6 | 30.3 | 31.0 | ALL OTHER | $50-*64.9K | PCT_ROW | Percent of Row Frequency | 72.6021 | 71.67234 | ||
| ALL OTHER | $65-*79.9K | PCT_ROW | Percent of Row Frequency | 70.2354 | 71.22428 | ||||||
| 1 Includes advertising only, advertising enclosed, and business invitations/announcements. | ALL OTHER | $80-*99.9K | PCT_ROW | Percent of Row Frequency | 70.23315 | 71.36574 | |||||
| ALL OTHER | $100K*+ | PCT_ROW | Percent of Row Frequency | 69.73782 | 69.0483 | ||||||
| ALL OTHER | DK/RF | PCT_ROW | Percent of Row Frequency | 72.5009 | 72.18045 | ||||||