Table A2-1
First-Class Mail Contents of Mail Received by Households
Postal Fiscal Years 1987, 2007 and 2008
(Diary Data)		 A21ROW _NAME_ _LABEL_ COL1 COL2 A21ROWP YEAR COLA COLB A21ROW _NAME_ _LABEL_ COL1 COL2
HOLIDAY CARD COUNT Frequency Count 1.387277 1.516935   2007 1.102745 0.278968 HOLIDAY CARD COUNT Frequency Count 0.350947 0.375091
Other greeting cards COUNT Frequency Count 0.952489 0.915008 Friend or relative 2007 0.052827 0.013364 Other greeting cards COUNT Frequency Count 0.240957 0.226253
Invitations COUNT Frequency Count 0.391245 0.369909 Business - ordered by HH member 2007 0.194513 0.049207 Invitations COUNT Frequency Count 0.098975 0.091467
LETTER COUNT Frequency Count 0.731082 0.696869 Business - ordered by friend/relative 2007 0.004633 0.001172 LETTER COUNT Frequency Count 0.184946 0.172314
ANNOUNCEMENTS COUNT Frequency Count 0.08523 0.081133 Business - for other reasons 2007 0.01327 0.003357 ANNOUNCEMENTS COUNT Frequency Count 0.021561 0.020062
OTHER PERSONAL COUNT Frequency Count 0.128612 0.180234 Unsolicited sample 2007 0.012134 0.00307 OTHER PERSONAL COUNT Frequency Count 0.032536 0.044566
Content Percent of Total Mail Received by Households Pieces Per Household Per Week Announcement/meeting COUNT Frequency Count 1.446831 1.103385 DK/RF 2007 0.054144 0.013697 Announcement/meeting COUNT Frequency Count 0.366013 0.272833
Request for donation COUNT Frequency Count 0.479994 0.502035   2008 1.056696 0.261288 Request for donation COUNT Frequency Count 0.121427 0.124138
1987 2007 2008 1987 2007 2008 Confirmation of donation COUNT Frequency Count 0.178782 0.2201 Friend or relative 2008 0.048677 0.012036 Confirmation of donation COUNT Frequency Count 0.045228 0.054424
Personal:             Bill/invoice/premium COUNT Frequency Count 0.127311 0.119956 Business - ordered by HH member 2008 0.182906 0.045227 Bill/invoice/premium COUNT Frequency Count 0.032206 0.029661
Holiday card 3.2 1.4 1.5 0.55 0.35 0.38 Other social/charitable/political/nonprofit COUNT Frequency Count 0.218185 0.450971 Business - ordered by friend/relative 2008 0.002044 0.000505 Other social/charitable/political/nonprofit COUNT Frequency Count 0.055195 0.111511
Other greeting cards 1.7 1.0 0.9 0.29 0.24 0.23 Advertising Only COUNT Frequency Count 5.919542 5.499032 Business - for other reasons 2008 0.012879 0.003185 Advertising Only COUNT Frequency Count 1.497501 1.359739
Invitations 0.7 0.4 0.4 0.12 0.10 0.09 NOTICE OF ORDER COUNT Frequency Count 2.124361 1.880641 Unsolicited sample 2008 0.003544 0.000876 NOTICE OF ORDER COUNT Frequency Count 0.537412 0.465024
Letter 2.7 0.7 0.7 0.46 0.18 0.17 Bill/invoice/premium 1 COUNT Frequency Count 12.31099 12.42352 DK/RF 2008 0.046789 0.011569 Bill/invoice/premium 1 COUNT Frequency Count 3.114383 3.071949
Announcements 0.2 0.1 0.1 0.03 0.02 0.02 FINANCIAL STATEMENT COUNT Frequency Count 4.673896 4.368376   FINANCIAL STATEMENT COUNT Frequency Count 1.182383 1.080163
Package 0.1 0.1 0.0 0.01 0.01 0.01 PAYMENT COUNT Frequency Count 0.929213 0.881695   PAYMENT COUNT Frequency Count 0.235068 0.218016
Other personal 0.5 0.1 0.2 0.09 0.03 0.04 REBATE COUNT Frequency Count 0.110769 0.107776   REBATE COUNT Frequency Count 0.028022 0.02665
Total Personal 9.1 3.7 3.8 1.55 0.94 0.94 GREETING CARD COUNT Frequency Count 0.250091 0.265433   GREETING CARD COUNT Frequency Count 0.063267 0.065633
Business or Nonfederal Government:              Invitation or announcement COUNT Frequency Count 2.0453 1.921985   Invitation or announcement COUNT Frequency Count 0.517411 0.475247
Advertising Only 5.2 5.9 5.5 0.89 1.50 1.36 CD/DVD/VIDEO GAME COUNT Frequency Count 0.419063 0.536931   CD/DVD/VIDEO GAME COUNT Frequency Count 0.106013 0.132766
Notice of order 1.4 2.1 1.9 0.23 0.54 0.47 Other business or government COUNT Frequency Count 0.639308 0.721748   Other business or government COUNT Frequency Count 0.161729 0.178466
Bill/invoice/premium 1 14.7 12.3 12.4 2.52 3.11 3.07 Receipts for direct deposit COUNT Frequency Count 0.122159 0.090501   Receipts for direct deposit COUNT Frequency Count 0.030903 0.022378
Financial statement 5.0 4.7 4.4 0.87 1.18 1.08 SWEEPSTAKES COUNT Frequency Count 0.080673 0.013573   SWEEPSTAKES COUNT Frequency Count 0.020408 0.003356
Payment 1.9 0.9 0.9 0.32 0.24 0.22 Educational acceptances COUNT Frequency Count 0.003479 0.001679   Educational acceptances COUNT Frequency Count 0.00088 0.000415
Rebate 0.1 0.1 0.1 0.01 0.03 0.03 Insurance policy 2 COUNT Frequency Count 0.866707 0.886248   Insurance policy 2 COUNT Frequency Count 0.219256 0.219141
Greeting card 0.3 0.3 0.3 0.05 0.06 0.07 TAX FORMS COUNT Frequency Count 0.339311 0.391407   TAX FORMS COUNT Frequency Count 0.085837 0.096783
Invitation or announcement 1.5 2.0 1.9 0.26 0.52 0.48 Don't know/No answer COUNT Frequency Count 1.604528 1.978888   Don't know/No answer COUNT Frequency Count 0.405907 0.489317
CD/DVD/Video game N/A 0.4 0.5 N/A 0.11 0.13      
Receipts for direct deposit 0.0 0.1 0.1 0.01 0.03 0.02      
Sweepstakes 0.1 0.1 0.0 0.01 0.02 0.00      
Insurance policy 2 0.2 0.9 0.9 0.03 0.22 0.22      
Tax forms 0.0 0.3 0.4 0.01 0.09 0.10      
Other business or government 6.7 0.6 0.7 1.14 0.16 0.18      
Packages 0.1 0.2 0.2 0.02 0.05 0.05      
Total Business or Government 37.2 31.0 30.2 6.37 7.85 7.46      
Social/Charitable/Political/Nonprofit:                  
Announcement/meeting 1.3 1.4 1.1 0.22 0.37 0.27      
Request for donation 0.4 0.5 0.5 0.07 0.12 0.12      
Confirmation of donation 0.2 0.2 0.2 0.03 0.05 0.05      
Bill/invoice/premium 0.3 0.1 0.1 0.04 0.03 0.03      
Educational acceptances 0.1 0.0 0.0 0.02 0.00 0.00      
Other social/charitable/political/nonprofit 1.2 0.2 0.5 0.20 0.06 0.11      
Total Social/Charitable/Political/Nonprofit 3.5 2.5 2.4 0.58 0.62 0.59      
Don't know/No answer 0.6 1.6 2.0 0.11 0.41 0.49      
Total Mail Received by Households 50.4 38.8 38.4 8.61 9.82 9.49      
1 Includes credit card statement/bill.      
2 Estimates for 2007 and 2008 include Insurance Related Mail.      
Note: Totals may not sum due to rounding.