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May 19, 2008 – 12 p.m. PST

Media Contact: Ray L. Jacobs
(O) 740-653-9069
(C) 740-974-6383
ray.l.jacobs@usps.gov

usps.com/news

U.S. Postal Service Recognizes Limited Brands At 2008 National Postal Forum

ANAHEIM, CA —— The U.S. Postal Service today recognized Limited Brands with its Strategic Business Development Award for the company’s commitment to a successful business partnership with the Postal Service. At each National Postal Forum, a select group of Postal customers is acknowledged and recognized for their contributions to the continued success of the mailing industry.

The Strategic Business Development Award, one of three “best in class” awards presented annually at the Forum, recognizes customers who have taken steps to implement new technologies and best practices to maximize efficiencies in the mail value chain. They have employed modern technologies and automation in their mail operations to improve productivity. These operational improvements have streamlined their production and provided their customers with a mail product that delivers increased value and business results.

Limited Brands, and its Victoria’s Secret division, implemented the electronic Verification System (eVS) at its operational distribution center in Reynoldsburg, Ohio.  As an early adopter of the technology, the company was not only able to streamline its Postal Service operations within its mail value chain, but was able to provide the Postal Service important information and feedback for improving the program.

“I congratulate Limited Brands for having recognized the vital importance of innovation, teamwork, communications and customer satisfaction using the mail,” said Susan Plonkey, vice president, customer service.

The National Postal Forum is the mailing industry’s premier trade show and event. More than 7,000 industry professionals attend the four-day conference that features 140 workshops and special sessions, four symposiums and 13 professional certificate programs.

For more information on the 2008 National Postal Forum, visit www.npf.org.

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An independent federal agency, the U.S. Postal Service is the only delivery service that visits every address in the nation — 146 million homes and businesses. It has 37,000 retail locations and relies on the sale of postage, products and services to pay for operating expenses, not tax dollars. The Postal Service has annual revenues of $75 billion and delivers nearly half the world’s mail.