US Postal Service Hands-On Seminar Offers Secrets to Successful Small Business Growth

Receive one-on-one assistance in creating and mailing your own Direct Mail campaign

Tampa — On Wednesday July 23, the United States Postal Service is offering two, 2 hour seminars focused on solutions designed to grow small businesses through the use of Direct Mail. Two sessions will be held at Keiser College 5225 Memorial Hwy 10:00am until 12:00 Noon and 1:00PM until 3:00PM. Attendees will receive information on why direct mail works including examples of successful direct mail strategies.   Business owners will then receive one-on-one assistance in creating and mailing their own Direct Mail campaign.

"The Postal Service is pioneering an entirely new concept," explains Beth Fluto, the New USPS Headquarters Business Operations program manager responsible for leading the initiative.  "We are teaching business owners to create — and send — an effective Direct Mail campaign that will bring customers through their doors.  What's novel about these seminars is that we move beyond an education model to an actual hands-on mailing experience!"

"Grow Your Business Day" is a workshop providing small business owners with the tools needed to be more successful in gaining new customers as well as building relationships with existing customers.

Course attendees will learn why the 52 Billion dollar direct mail industry remains the foremost marketing medium of choice for big business.  And now the USPS and its allied partners have leveled the Direct Mail playing field for small business as well through the use of some powerful online tools. There will be a 1 hour sessions covering such topics as:  Why Direct Mail works, measuring ROI and crafting your message.  For the second hour, attendees will receive hands-on one-on-one instruction to assist them in creating and mailing a 4X6 full color glossy postcard. There will also be an event day discount of 25% off of all mailings created during the seminar.

Course registration is available at : bdtsuncoast@usps.gov and by telephone (813) 354-6224 Tampa FL Cost: $20.00

Seating is limited — only 20 computers are available per session for hand-on instructions how to create and mail 4x6 full color glossy postcards; and receive event day discount of 25% off all mailings created during the seminar.